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About Rocio B. Flores

A vibrant personal portrait of Rocio B. Flores with pink hair, set against a bold, colorful artistic background.

My Journey
to Being Me.

"At night I dream dreams whose meaning comes clear when I insist on finding how each thing in the dream is myself."

- Wilson Van Dusen

My Story

"I do not wish that I had done other than I have" 

 - Barry Stevens

Rocio B. Flores is a peer specialist, writer, artist, and advocate — as well as a mother, wife, and caretaker — with a passion for living authentically and helping others do the same. 

Rocio B. Flores is a first-generation Mexican immigrant whose work explores deconstructing faith, intergenerational trauma, and the study of "the self". She is a self-taught visual artist and lifelong advocate for marginalized voices. She lives in Northern Colorado with her family and their loving cat and is most often found drinking coffee with hot-cheetos. Untying You From Me is her debut poetry collection.

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Her journey is defined by resilience, creativity, and a deep commitment to supporting real people in embracing their true selves.

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As a survivor of childhood domestic abuse and neglect, Rocio experienced extreme poverty, familial and housing instability, and the challenges of navigating a difficult and confusing home life. Her upbringing included physical violence, chronically ill family members, and the realities of being left to navigate complex family dynamics at too young an age. From adolescence onward, she faced mental health struggles, neurodivergent experiences she didn’t fully understand, and the weight of societal pressures that made her feel out of step with the world around her — leaving her vulnerable to the limited and high-risk paths available to teens in such circumstances. Even amidst these challenges, Rocio persevered, attending college, earning her degree, and getting married — steps that gave her the foundation to pursue a healthier, more authentic life.

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Rocio’s early adulthood brought its own challenges. As a young and newly devoted Christian wife navigating traditional expectations, she felt the pressure to be the perfect woman: managing home, faith, and relationships flawlessly. The weight of these expectations, combined with underlying mental health struggles, led to deep panic attacks, depression, and suicidal ideation. She stepped away from traditional paths and the pursuit of societal ideals, experimenting with life choices to discover what aligned with her true self. Through this process, she learned hard lessons about self-trust, boundaries, and the importance of aligning values with action.

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Pushed by the ideology of the American Dream and the ideal of a “white picket fence” lifestyle, Rocio’s first venture into professional development came as an attempt to start a coaching business — a space where she could provide guidance without the constraints of traditional education. Early exposure to marketing, networking, and “girl boss” culture revealed the pressures of systems driven by image, money, and algorithmic attention rather than authentic connection. Rather than recalibrating to fit those expectations, Rocio actively chose to follow her values, embracing authenticity, meaningful connection, and evidence-based strategies. Alongside this, she explored health, nutrition, and intuitive approaches to body and mind, rejecting rigid systems that did not honor individuality or community. Through this radical deconstruction, she landed on an unshakeable acceptance of decolonized, holistic viewpoints intertwined with a rigorous study of educational theory, praxis, and human development frameworks.

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Writing and creativity have always been central to Rocio’s life. Though she wrote and did art from a young age, it wasn’t until she began reflecting on her experiences and sharing her work publicly — through social media, blogs, and poetry — that she recognized herself as a writer and artist. Poetry, essays, and storytelling became not just outlets for expression but tools for insight, advocacy, and connection. This creative path naturally intertwined with coaching, peer support, and public speaking, allowing her to share practical strategies and lived wisdom in ways that felt authentic and aligned with her integrity.

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Faith and community have guided Rocio throughout her life. From early experiences with fundamental Christian teachings and periods of doubt, to studying religion and eventually developing a progressive, justice-focused biblical worldview, she has committed herself to service, volunteering, and mutual aid. Giving back is not just a professional or extracurricular pursuit — it is a core part of her identity, rooted in gratitude for the support she received as a child and in her belief in fostering justice, equity, and compassion in the world.

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Through these experiences, Rocio has cultivated a philosophy centered on authenticity, resilience, and actionable growth. She has rebuilt her family relationships, even reconciling family systems that had been lost, established healthy boundaries, embraced self-acceptance, and created a life that reflects her values: as a mother, an educator, a writer, an artist, a speaker, and a peer. Her journey demonstrates that transformation is possible, even amid complex realities and systemic pressures, and she is committed to helping others achieve the same.

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Today, Rocio combines her personal insight with academic and peer-led educational frameworks to empower others to navigate life’s challenges with clarity, confidence, and integrity. Her work focuses on helping individuals understand themselves, their choices, and the pathways to living authentically — grounded in real experience, trauma-informed practices, and research-backed strategies. Rocio’s guiding principle: learning to be herself, and helping others BE too.

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For those ready to explore the raw and unfiltered details of Rocio’s journey — including childhood trauma, early struggles, and pivotal life moments — listeners can dive deeper through her full podcast below.

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[Listen to Rocio’s story →]

I want to work with people who are weird; unafraid to stand out, to speak  up for what they care about, to not fit the status quo.
I want to work with people who are learners; always open to knowing more, understanding more, and questioning the world around them.
I want to work with people who are good; always caring about others, choosing empathy, and hoping to make a change.

My Mission

"Insofar as the individual allows himself to be as he is, he is inclined to allow others to be also."

- Wilson Van Dusen

Rocio B. Flores’ mission is to help real people be their real selves. She works with individuals who want to live authentically in the world — not follow trends or curated images, but align their actions with their values, personalities, and experiences. Rocio believes that true growth begins with the SELF: awareness, acceptance, love, care, self-direction, and learning to be yourself in the world.

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Having lived through domestic abuse, neglect, extreme poverty, family and housing instability, and mental health challenges, Rocio understands firsthand the weight of systemic, cultural, and neurodivergent realities. She knows what it is to feel out of step with the world and vulnerable to unsafe or limiting paths. This lived experience fuels her commitment to peer support — guiding people through the complexities of life with empathy, understanding, and practical insight.

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Rocio’s work centers on helping people navigate real-world challenges while cultivating resilience, clarity, and a sense of agency. She focuses on evidence-informed strategies, trauma-informed approaches, and culturally aware perspectives to help individuals embrace themselves fully and show up authentically in their relationships, work, and communities. Her mission is about fostering practical transformation grounded in reality, giving people tools to thrive while honoring who they are.

A detailed, hand-crafted personal vision board displaying a collage of core life values, milestones, and purposeful human gro

My Method

"The only person who is educated is the one who has learned how to learn and change."

- Carl Rogers

Rocio’s approach is rooted in peer-led education and self-study support, not counseling or consulting.. She does not provide therapy, diagnose, or give prescriptive advice. Instead, she walks alongside individuals as a peer, helping them clarify priorities and implement an actionable praxis to live authentically. This peer perspective matters because Rocio has lived these challenges herself, making her educational framework relatable, grounded, and informed by real experience.

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Her work is guided by two complementary frameworks:

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  1. BeYourSELF Framework: A stepwise path to authentic living:

    • Self-Awareness: Recognize thoughts, emotions, behaviors, and patterns.

    • Self-Acceptance: Embrace your full self without judgment.

    • Self-Love: Choose to value and honor yourself.

    • Self-Care: Commit to sustaining your well-being and growth.

    • Self-Direction: Take intentional action guided by internal agency and autonomy.

    • Be YourSELF In The World: Values-aligned action in the real world.
       

  2. Being Set Free To BE Framework (Threadless → Unraveling → Tangled → Loosed): Mirrors the process of growth and integration: moving from identifying complexity and constraint, to reflecting and untangling limiting beliefs, to releasing what no longer serves, and finally stepping into freedom and purposeful action. This framework aligns with coaching, writing, and advocacy, providing a structured progression for transformation.

 

Rocio integrates evidence-based concepts, trauma-informed insights, and decolonized, culturally aware approaches into every collaborative space. She applies these principles across peer support, writing, art, advocacy, volunteering, and speaking; ensuring that transformation is practical, actionable, and sustainable. She does not tell people who to be; she helps them be what they already are.
 

Her method emphasizes:

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  • Understanding the decision-making process and consequences of actions.

  • Reflecting on habits, emotions, and thought patterns.

  • Developing strategies that align with individual values and lived realities.

  • Building resilience to navigate systemic and personal barriers.

  • Integrating personal growth into real-world contexts, from relationships to creative pursuits to community engagement.
     

Rocio’s work is designed for people ready to explore themselves fully, honor their unique journey, and commit to meaningful change, all within a supportive, non-judgmental, and research-informed framework.


My Background & Ventures

Rocio B. Flores has built a diverse foundation of experience spanning psychology, peer-led education, creative arts, and community advocacy. She graduated high school as a Language Arts Crest Scholar and Honor Student, serving as Co-Editor and Advertising Manager for Mosaic Literary Magazine while also being published as a writer and photographer. She competed in the CHSAA National Forensic League State Tournament and has served as a judge for high school speech and forensics students since 2011.

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Rocio went on to earn an Associate of Arts in Psychology from Aims Community College, where she was a member of Phi Theta Kappa. She is a trained Expert Peer Coach through iPrevail Health Solutions, utilizing non-clinical peer support models to ground her educational frameworks. Her multi-disciplinary training includes mental health first aid, peer support, social media marketing, SEO, graphic design, content creation, and web design. Dedicated to holistic and structural approaches to human development, she also holds an EQF Level 5 Advanced Diploma in Principles of Nutrition through Shaw Academy.

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Her professional journey includes serving as the #1 salesperson in Colorado for Slimgenics Inc., operating her own business ventures, and analyzing marketing architecture through the MLSP program. Rather than standard commercial pursuits, these fast-paced environments served as practical case studies—proving her capacity to manage complex operational systems, execute high-level project management, and build sustainable frameworks from the ground up.

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Rocio is a published author, with her poems featured in independent zines and online literary publications, and her upcoming work slated for a national anthology publication. Her debut poetry collection, Untying You From Me: A Poetry Collection On Being Set Free To BE, earned critical praise from New York Times Bestselling author Tia Levings, Poet Laureate Yosimar Reyes, and Simon & Schuster's Gerardo Ivan Morales. A regular competitor in regional slam contests and open mic circuits, she recently delivered a featured speech at the Greeley DoTell! event charting her evolution into performance poetry. As a contemporary visual artist, her mixed-media work has been featured in auctions and public art installations like HerStory, and she is a featured artist at the Blackbox Collective State Armory Gallery for Fall 2026. She shares her ongoing socio-cultural commentary through public speaking, essays, and video logs.

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In addition to her creative and peer-led educational work, Rocio supports people in practical ways, including assisting with immigration paperwork, resource navigation, and access to community support systems. She integrates this work into her peer approach, bringing lived experience, cultural understanding, and empathy to every interaction.

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Beyond her credentials and professional endeavors, Rocio is a mother, wife, caretaker, and community member. She enjoys caring for her son, her cat, and her indoor plants, spending time at the library, thrift stores, and home church, and making memories over coffee and Hot Cheetos. Her faith, rooted in justice, compassion, and service , informs her work and personal life alike.

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Explore the Portfolio & Ventures

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  • Writing & Literary Work: iamrociobflores.medium.com

  • Social Media & Media Logs: IG, FB, Threads & YouTube @IAmRocioBFlores 

  • Artwork Portfolio: Instagram.com/ArtByRoFlores

  • The Studio Shop: ArtByRoFlores.Threadless.com

  • Creative Solutions & Graphic Design: fiverr.com/artbyroflores

  • Follow Slyboii (The Cat): Facebook, Instagram, TikTok @SlyBoiiOfficialPage 

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Rocio is open to collaborations and creative projects,
bringing her experience, authenticity, and vision to new ventures.

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Contact: iamrociobflores@gmail.com

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Drawing of a girl with curly hair embracing herself with her hands, symbolizing self-love and self-acceptance.
Follow me on social media
@iamrociobflores

Follow the life of a person trying to navigate her reality while also encouraging others to create better ones for themselves...

Image of Rocio behind a movie poster cutout of a troll against a colorful background, smiling happily, reflecting her playful and silly nature.
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